|By Queen Banigo
Popular content creator and influencer, Emmanuel Obruste, widely known as GehGeh, has fired back at his younger sister following allegations that he abandoned his family despite his rising wealth.
The controversy erupted after his sister publicly accused him of neglect and claimed she was barred from attending his housewarming ceremony, sparking outrage across social media platforms where many Nigerians dragged and criticised the influencer.
Breaking his silence in a video shared on his Instagram page, GehGeh defended his actions and pushed back strongly against the claims, insisting he is doing his best within his financial limits.
“I never get the kind of money wey fit raise family from poverty. I can only do my best and not my all,” he said.
The influencer went further to highlight his past support, revealing that he had provided for his siblings in different ways, including buying the phone currently used by the sister accusing him.
GehGeh also issued a blunt directive to his siblings, urging them to seek employment and stop depending on him.
Declaring himself the first in his family to attain financial success, he stressed that his progress came through discipline and tough decisions.
“I no go help anybody to the point wey I go later need help from them. I will give my best, not my all,” he stated.
In a candid moment, GehGeh described himself as “wicked” with money, arguing that financial restraint—not generosity—propelled his rise.
“I’m very wicked with my money. That’s what carried me reach this level,” he added.
Drawing comparisons, he referenced Nigerian music star Asake, noting that despite years of global success, the singer only recently made major financial gestures toward his parents.
GehGeh maintained that he has only been earning significantly from social media for about two years and cannot be expected to lift his entire family out of generational poverty at once.
He emphasised his responsibilities as a father of three and insisted he must prioritise sustainability over emotional pressure.
“In the history of my family, I’m the first to build a duplex and own cars. You expect me to just carry everybody at once?” he questioned.
The influencer concluded by advising his siblings to become self-reliant, stressing that hard work—not dependence—remains the pathway out of poverty.
